Wednesday, April 3, 2019

The Introduction To Medical Tourism Tourism Essay

The existence To aesculapian touristry Tourism EssayA patient liberation to a divergent country for either urgent or elective health check checkup checkup procedures is called checkup touristry. medical exam touristry is a term that has move up from the rapid maturement of an industry, where people from all nigh the world be be activeing to se comp beate countries to obtain medical, dental, and surgical cargon, while at the very(prenominal)(prenominal)(prenominal) time touring, spending, and fully experiencing the attractions of the countries that they be visiting. medical exam tourism is next lucky sector in India as information technology. Patients going to a different country for either urgent or elective medical procedures argon fast becoming a worldwide, multibillion-dollar industry. The reasons patients break for sermon vary. Many medical tourists from the United bring ups ar beh gagaking sermon at a fuck or some measure scour a 10th of the embody at home. From Canada, it is often people who atomic number 18 frustrated by long waiting times. From Great Britain, the patient cant wait for treatment by the case Health Service b arly in any case cant afford to see a physician in mystic practice. For others, becoming a medical tourist is a chance to combine a tropical vacation with elective or plastic operating theatre. And more patients are coming from poorer countries much(prenominal) as Bangladesh where treatment may non be available. Medical tourism is actually thousands of classs old. In antiquated Greece, pilgrims and patients came from all over the Mediterranean to the sanctuary of the mend god, Asklepios, at Epidaurus. In Roman Britain, patients took the waters at a shrine at Bath, a practice that continued for 2,000 years. From the eighteenth century wealthy Europeans travelled to spas from Ger galore(postnominal) to the Nile. In the 21st century, relatively low-priced jet travel has taken the indust ry beyond the wealthy and desperate. Countries that actively promote medical tourism include Cuba, Costa Rica, Hungary, India, Israel, Jordan, Lithuania, Malaysia and Thailand. Belgium, Poland and Singapore are outright entering the flying field. S unwraph Africa specializes in medical safaris-visit the country for a safari, with a stopover for plastic surgery, a nose job and a chance to see lions and elephants. Health tourism is some other name or synonym for medical tourism. However it is sometimes used in the context of use of well upness, where people are feel to make healthy lifestyle choices such as eating unwrap, practicing yoga or undergoing spa treatments. Medical Travel is some other name or synonym for medical tourism.Medical Wellness and SpasMedical Spas and Wellness is sometimes called Health Tourism. Medical Wellness and Medical Spas hold force an accepted industry within health care. Peoples wellness in worldwide has been seen as a way to heal the body natu rally. Many hospitals some the world pee-pee started to integrate medical wellness. Sometimes these medical wellness and spa treatments are called complementary or alternative treatments. The mayo clinic recommends for indisputable people the following forms of medical wellness for cancer patients, Acupuncture, Aromatherapy, Biofeed tush, Exercise, Hypnosis, Massage Therapy, medicinal drug Therapy, Relaxation, Tai Chi, and Yoga.Medical PackagesThe health care sector in India has witnessed an coarse growth in infrastructure in the private and voluntary sector. The private sector which was very modest in the early stages has now snuff it a flourishing industry equipped with the near modern recite-of-the-art technology at its disposal. It is estimated that 75-80% of health care run and investments in India are now provided by the private sector. An added plus had been that India has wizard of the capaciousst pharmaceutical industries in the world. It is self sufficient in drug production and exports drugs to more than one hundred eighty countries.Bone Marrow TransplantBrain performanceCancer Procedures (Oncology)cardiac dealCosmetic SurgeryDialysis and Kidney TransplantDrug Rehabilitationgynecology ObstetricsHealth CheckupsInternal/Digestive ProceduresJoint Re em repointmentment SurgeryNuclear MedicineNeurosurgery Trauma SurgeryPreventive Health CareRefractive SurgeryOsteoporosisSpine RelatedUrologyVascular surgery1.2 Medical Tourism in KarnatakaSituated in the s unwraphern case of India, the e enounce of Karnataka spreads over the Deccan Plateau. At 300 BC., it had formed the southern bakshish of the Mauryan pudding stone. Its boundaries enlarged or receded swaying to the drum beats of recital today it accounts for a sixteenth area of India has a population of about 45 million. Its phraseology is Kannada its people are know as kannadigas. The three distinct regions are a narrow coastal area along Arabian ocean high hills, the Western Gh ats sprawling plains towards the east. Karnataka popularly cognize for Carnatic Music by out the World has given much more to the World than Carnatic Music, a unique form of Classical Music patronized by many crossways the continents. Karnataka with all its richness in culture and traditional impressiveness is as well one of the winged growing states in terms of industries and facilities. Karnataka is excessively known as the Capital of Agarbathi (Incense Sticks), Arecanut, Silk, Coffee and Sandal Wood. All this is apart from the occurrence that it has been the culture center for hundreds of years and its testimony stands spread across the state pulling millions of tourists from all parts of the world to Karnataka. Karnataka was known as Karunadu ( tremendous land) in ancient times. It is in any case believed that the name Karnataka has come from Kari-nadu meaning the land of dark soil say the scholars some others hold that Karunadu as well as means better-looking cou ntry either way the land is celebrated as picturesque throughout its ancient literature. The western strip across the Arabian ocean is humid warm in summer, water-soaked in monsoon, profuse with coconut grooves rice paddy fields criss-crossed by strips of silvery streams s third estateling stretches of sand. The hilly uplands of Malanad, One of the wettest regions of the world, where the bamboo flourishes brutal areca, teak, rosewood matti are grown. It is overly the home of the stately gaur langur. In its southern r distrisolelyivelyes frequent kheddas are held to capture roaming groups of elephants. Also the swift cervid the deadly tiger, roam animatedly in the forests. The east of the ghats is strikingly bare. This elevated stretch is supposed to be the oldest land on the earth where ancient rocks of earth are seen jutting in out odd shapes. Rivers the exchangeables of Cauvrey, Sharavathi Ghataprabha pass through upgraded valleys resulting in water-falls occasional rapids.1.2.1 The Capital par purityThe capital par excellence Bangalore today has reach an Industrial Metropolis. It is also called Indias science city. Sophisticated industries in the public sector employ thousands and thousands of surviveers. It is also called the Electronics city because most of the countrys basic electronic industries are based here. It is the fastest growing city in Asia. Aircraft build, telecommunication, aeronautics, machine manufacture, etc., brace taken gargantuan strides here. Bangalore was known for its salubrious climate, which however is now being debated because of the accelerated onward motion of modern industry. It is also called an air-conditioned city and a pensioners paradise. Karnataka is beautiful not only in the eyes of her sons and daughters. She captivates any one who sets eyes on her. It was the great Mauryan Emperor Chandragupta who traversed all the way from Magadha to distant Sravanabelagola to lay his cadaver in this land before entering the Kingdom of God. The course of Karnatakas history and culture takes us back to pre-historic times. The earliest find of the Stone board goal in India was a hand axe at Lingasugur in Raichur district. The Ashokas rock edicts found in the state indicates that study parts of Union Karnataka were under the Mauryas. Chandragupta Maurya, the great Indian emperor abdicated the throne and embraced Jainism at Sravanabelagola. Adding impertinent dimensions to the cultural and spiritual ethos of the land, many great dynasties left their imprint upon the aesthetical using of Karnatakas art forms. Prominent among them were the Chalukyas, the Hoysalas and the mighty Vijayanagara Empire. The Chalukyans built some of the very early Hindi temples in India. Aihole shimmered up as an data-based base for the dynamic creations of architects. The Hoysalas who ruled from the 11th to the 13th century deceive their way into the pages of glory by building more than 150 temples each one is a masterpiece in its own way. The amazing sleight and fluidity of expressions at Somnathpur, Halebid and Belur readable themselves to the wide-eyed wonder in ones eyes. Vijayanagara, the great of all medieval Hindu empires and one of the greatest the world over, fostered the splitment of intellectual pursuits and fine arts. The eye of the pupil has never seen a place like it and the ear of intelligence has never been informed that in that respect existed anything to bear upon it in the world is what Abdur Razaaq the Persian ambassador had to say about Krishnadevarayas time.The Vijayanagara Empire with its capital at Hampi fell a victim to the marauding troops of the Deccan Sultan in 1565 A.D. As a consequence of this, Bijapur became the most big city of the region. This city is a land of monuments and perhaps no other city except Delhi has as many monuments as Bijapur. The Bahmani Shahis and the Adilshahis of Bijapur deem vie a notable part in the history of Karnataka by their component part to the field of art and architecture and also by their propagation of Islam in the state. Hyder Ali and his valiant son Tipu Sultan are notable figures in the history of the land. They expanded the Mysore kingdom on an unprecedented scale and by their resistance against the British, became personages of world fame. Tipu was a great scholar and rooter of literature. His artistic pursuits were also many and he made rich gifts to the Hindu temples. Tipu Sultan Tiger of Karnataka was killed in 1799 A.D., and the Mysore throne was handed over to the Wodeyars. The whole of Karnataka came under the control of the British in the beginning of the nineteenth century. The new state was named as new Mysore and the Maharaja of Mysore was appointed regulator by Independent India. This unified state was renamed as Karnataka on November 1, 1973.1.2.2 Karnataka on orbiculate medical mapKarnataka and especially Bangalore is now an ac associationd globose medical destinatio n. This is because of referral quality health services supported by adapted and experienced medical professionals, reputed medical research institutions, well connected for travel, conducive climate and cost of treatment being just one ten percent that of global hospitals. Between devil hundred5 end and 2006 August, the state has also witnessed a keep of 445 crore from jumper lead corporate hospitals as a part of the brownfield and green field projects. These include a Rs. 200 crore from the Manipal Health Systems, Rs. 140 crore from Wockhardt pigeonholing of hospitals, Rs. deoxycytidine monophosphate crore from One World Hospital and Healing stub promoted by Maureen Berlin and Rs. 5 crore by HealthCare Global Enterprises Limited (HCG), a leader in oncology care in the private sector in India. Bangalore has been acknowledged as the city with the highest number of multi speciality medical nitty-grittys which maintain successfully enured a large number of trans case pati ents. These hospitals have proven the clinical competence and clinical delivery systems, In the last 18 months, there has been a major growth in the health care sector in the state. From new hospitals to expansions and partnerships, the healthcare sector is on an upward swing both(prenominal)(prenominal) at the government and private levels, stated the health minister.Under the state governments medical tourism project, six ISO 9000 certified district hospitals strategically dictated at tourist spots in Mandya, Hubli, Chitradurga, Kolar, Belgaum and the Vani Vilas Hospital in Bangalore are now ready to administer treatment during tourist emergencies. One of the principal(prenominal) reasons why patients from the west come here is the long waiting period for a surgery in their country. Hence healthcare in Karnataka is on an expansion mode, stated Vishal Bali, vice president, Wockhardt and president, Confederation of Indian Industry (Healthcare). The state attracts foreign touris ts in large numbers right through the year and many of the medical facilities can provide treatment on par with outside(a) ensamples. The team of qualified doctors, paramedics and extremely low treatment be open up a huge handicraft potential arising out of the difference in the cost of treatment. The ISO processes has helped in putting in place standardized protocols for functioning in all the departments of the hospitals in terms of processes and work instructions which are drawn from handling patients from reception to discharge. This has allowed the state to plead medical tourism services, stated Bali. Foreign tourists can cash in on the treatment cost factor which is one tenth lesser than in other countries stated Premachand Sagar, vice chairman and CEO, Sagar Hospital.Bangalore is also known for its leading medical facilities in all dis ataraxis segments which include cardiac, nephrology, oncology, psychogenic health, neuro care, orthopedics, ophthalmology, general medic ine. Hospitals here draw patients from Bangladesh, Pakistan, Sri Lanka, the Middle eastern and several African countries. Patients come here even from the UK and the US, informed Dr. Nagendra Swamy, Manipal Hospital. The hospitals identified for the medical tourism project are A.J Hospital and Research Centre, Bhagwan Mahaveer Jain Hospital, Hosmat Hospital , Mallige Medical Centre, Mallya Hospital, Manipal, Sagar Apollo, St.. Johns Medical College Hospital, Bangalore Institute of Oncology, Bangalore Kidney Foundation, National Institute of Mental Health and Neuro Sciences, Rajan expression and Healing Centre and Shekar Nethrayalaya. Besides, the International Holistic Health Centre (IIHC), headed by Dr. Issac Mathai. IIHC where its health and medical centre referred to as Soukya a recognised grievous bodily harm world class therapeutic easiness which adopts the construct of holistic healing combining all systems of medicine and therapies is also a recognised centre by the Unio n government. Soukya-India is a full-fledged health and medical facility at Whitefield near Bangalore which is thronged by patients from 42 countries. More hospitals, better services and corporate management have all created more jobs in the healthcare sector in Karnataka not just for doctors, nurses and technicians, nevertheless managers, administrators and IT-enabled services as well, stated government sources. For 2006-07, MHS leave behind invest around Rs. 200 crore for setting up new hospitals and acquisitions. In Bangalore, a 300-bed facility pass on come up in 2009 neat the new international aerodrome at Devanahalli in Yelahanka. This will be a one-of-a-kind Quardinary Care Centre focussing on multiple organ transplant among other specialities. We desire to deploy a combination of concepts in healthcare management like mergers, acquisitions and new investments which is an approach to survive in a high-risk business besides chalk strategies to keep ahead. In terms of bed s trength, MHS is the highest in the country with a capacity of 5,000, informed R Basil CEO, Manipal Hospital.Wockhardt Hospitals Group has commissioned its state-of-the-art second hospital in Bangalore which is on the Bannerghatta Road. The multi specialism 400-bed facility with cardiac care, brain spine, bone joint and womens health is pass judgment to touch Rs. 140 crore investment once it is completed. The facility will have the highest intensive care unit of 75 beds. For paediatric cardiology it will become the National Referral Centre with a neonatal ICU of 15-bed. Between the dickens hospitals in Bangalore, the Group will have 520-bed stretch forthing. It will have the up-to-the-minute equipment from medical technology majors like Medtronic, GE Healthcare, Philips and Siemens and with the scoop out medical professionals. A 200 bed One World Hospital and Healing Centre promoted by Maureen Berlin at an investment of over Rs. ascorbic acid crore on a 10 acre area within t he exposit of the leading 1,200 bed missionary medical centre, St. Johns National Academy of Sciences campus. Is expected to be commissioned in late 2007. This is a multi super specialty hospital with eight operation theatres, 44 intensive care unit beds. The treatment and therapy is based on the blended medicine concept proven and seek by Dr. Earl Bakken co-founded Medtronic, Inc. and inventor of the first transistorized cardiac pacemaker and founder, the north Hawaiian Hospital in the Big Islands, Hawaii. Hence the hospital will integrate modern medical practices along with yoga, Pranic healing and Reiki besides aqua-therapy proved by the western healthcare specialists HealthCare Global Enterprises Limited (HCG), a leader in oncology care in the private sector in India, has raised Rs. 5 crore in equity from IDFC Private Equity pedigree II, a fund managed by IDFC Private Equity. The funds are to develop a nationwide ne cardinalrk dedicated to oncology. Under the first strain o f the project which entails an investment of Rs. 1.5 crore , 13 new cancer treatment centres at various locations and expansions to Bangalore Institute of Oncology will be made. Besides, PET-CT centre and GMP radiopharmaceutical unit and substitution reference laboratory and clinical trials management centre will be set-up, stated Dr. Ajai Kumar, Chairman and Promoter of HCG Enterprises.1.2.3 Dual Purpose TourismAccording to an official from the Karnataka Tourism Department, healthcare in Bangalore came into the limelight when Noor Fatima from Pakistan came to Narayana Hrudayalaya in July 2003, and was operated on by Dr Devi Shetty. After that, there was no looking back for the city. Her surgery was a landmark because not only did it help in thawing the hostility between the two neighbouring countries, but also drastically reversed the table in the medical scenario of the city for the better. Hospitals and corporate establishments in the city have realised the potential of this nic he market and have accordingly channelised their needs and facilities. Travel agents and hotels are structuring their packages and holiday schemes in concord with the inflow of foreign patients coming into the city. Corporate bigwigs like Apollo have collaborated with travel agents to come up with SitaCare in a bid to attract more tourists to the city. Its not just the Indians and the NRIs from the neighbouring countries who are streaming into India for medical treatment. Apart from NRIs, foreign patients mainly come in from the Gulf, Europe (mainly UK) surprisingly from South East Asia and the US. They come to Bangalore with a dual strategy in mind to get down their medical treatment at one-third the cost and to explore Bangalore. A spokesperson from Thomas Cook India informs, International patients mainly go to Coorg, Mysore, Hampi, Ketur, Belgaum and Bagalkot. In the long run, they add to the foreign exchange of the country. The idea is to kill two birds with one stone.1.2.4 B angalore as a destinationFrom being a global outsourcing centre, Bangalore has now become a health giver to the world. Medical tourism as a phenomenon is only eight to ten years old in the city. Compared to metros like Mumbai and Chennai, Bangalore was a late starter in the race. However, considering the entrepreneurial spirit of the city, it has caught up. Today, the city aims to become the numero uno in attracting foreign patients from all across the world. So the question is, why Bangalore? How has it managed to emerge as the hot induce for healthcare both for domestic and for offshore patients? Experts point out myriad reasons. Dr Kishore Murthy, CEO, Hosmat Hospital explains, Bangalore is a well-known brand in the world. It is a knowledge city, has the top hospitals and also offers pleasant weather for patients coming here for treatment. Vishal Bali, CEO, Wockhardt Hospitals echoes, Bangalore has a tremendous impact in the world. Today, people abroad associate India with Bang alore. in that respect is a dish of new health infrastructure. Courtesy the IT industry it is known as the knowledge hub and the hospitals here are internationally acclaimed. According to a spokesperson from Manipal Hospital, The weather of Bangalore is perhaps the biggest factor for foreign patients coming into the city. It suits intimately all patients. Patients say that unlike other cities, they are extremely convenient with the weather here. Vittal Murthy, Secretary, Kannada Culture Information and Tourism throws light on another aspect. Bangalore has always been the hub for healthcare since the British era. Now, it has become the centre of attraction in the main because of the large number of top hospitals in the city and the innumerable medical institutes and colleges. Hence, the number of medical experts and professionals are also increasing by the day. another(prenominal) source from Karnataka establishment Tourism points out, Most of the hospitals in Bangalore have ca pitalised on the growth of the floating population and the growth of the income bracket. Additionally, holistic health centres in the city also offer alternate systems of therapy like yoga, Art of lifespan courses and Ayurvedic therapies. Moreover, most experts from the industry acknowledge the fact that the cost of surgeries like cardiac surgeries, cancer treatment or an orthopaedic surgery is one-third the cost charged in developed countries like the US or the UK. in that location is also a close nexus between technology and the healthcare sector in Bangalore. There have been cases in our hospital where a patient had not been diagnosed of a particular disease abroad but when they came here their disease was detected, adds the same spokesperson from Manipal. Online appointments with doctors and specialists have made treatment easier and the waiting period for patients has considerably reduced. This in turn has led to an inflow of foreign patients into the city, informs HOSMATs Dr Murthy. The concept of telemedicine is being used on a large scale by hospitals such as Manipal and Narayana Hrudayalaya. Resumes of doctors are displayed online so that international patients can choose their doctors.1.2.5 International CollaborationInternationally-acclaimed doctors and specialists choose to venture out in this city-this is yet another feather in the cap for the city, which public treasury date was only associated with IT. This is not all. Hospitals are having tie ups with internationally acclaimed medical brands. Bali adds, Perhaps the plus point for Wockhardt is its association with Harvard Medical International (HMI), which has a reputation across the world for the quality services rendered to its patients. This in turn has led to more foreign patients coming into our hospital. International patients are very discerning. Before venturing out for treatment to another country, they see to it that they are well informed and not kept in the dark. At the end of the day, patients are always on the look out for quality services, and that is exactly what hospitals in Bangalore are aiming to achieve-to strike the perfect equilibrium between quality and quantity.1.2.6 varied Strokes for Different FolksDifferent hospitals adopt different strategies to attract abroad patients. Sagar Apollo Hospital, for instance, has systematically planned its strategies. We have standardized almost all protocols in terms of smoother licensing with international system of integrated health-oriented value additions, holistic health solutions as well as conceptual health-oriented options. For instance, we have started with a system of cashless payment with providers and running(a) on a new concept healthcare focusing not only on the highest international standard healthcare but also on integrated health and cordial reception snergy where the services are not just promoted as a package. It is kind of positioned as an effort to highlight Bangalore as just not a med ical hub but as a place which in technology travellers in taking their healthcare beyond boundaries at their personal standards. Hospitals in Bangalore are now providing the services usually provided by a five-star hotel. trying on in hotels, which is usually a herculean task for foreign patients, is provided both for the relatives as well as the patients. HOSMAT Hospital even has a building within its campus to accommodate relatives of patients. Airport drops and pick-ups for patients and relatives are all rendered by the hospitality division of the hospital. Most of the hospitals have come up with a travel desk to cater to foreign patients and their relatives. Manipal Hospital, for instance, has an International Patient Care Centre. Additionally, a lot of emphasis is laid on the infrastructure of their hospital. Manipal, for example, has specially designed delux rooms, with stylish dcor and offers myriad facilities like pantry service and a receiving set Internet connection. HO SMAT Hospital is coming up with two floors in its premises dedicated to international patients. These two floors alone have around 80-100 beds. This is suggestive of the growing realisation about promoting medical tourism in the city.1.2.7 brass Does Its BitApparently the Karnataka Government is taking a slew of initiatives in promoting medical tourism in the state. An expert says, Not just the Karnataka Government, but State Governments all across the country are realising the potential and the benefits that can come about through medical tourism. Most experts from the industry have acknowledged the fact that the State Government is supportive and enthusiastic in promoting medical tourism in the city in particular and the State as a whole Commissioner, Department of Tourism, Karnataka, states, We have regular yearly meets wherein we talk with the medical industry on a one-to-one basis. We do have plans to form a council of the medical community, but it is in a nascent stage as of now. The Karnataka government right now is working in a meticulous manner. They first conduct research to find out key players in the field, which include not just the top hospitals but travel agents and consulates in the city. Their performance over the year is reviewed and simultaneously suggestions are taken. Consulates and travel agents have their networks abroad. So, it is easier for us to have international conferences and contacts, adds Tourism commissioner. Vittal Murthy also gives an interesting bit of information. After the advent of the IT industry in Bangalore, the IT park was opened up. On similar lines, with the advent of the healthcare industry here, we are contemplating opening up a health park. However, the endeavour is still in its ideation stage and will take some time before it takes shape. The Government also holds health tourism expos. A recent one was held at Bahrain. Such meets are a platform for the Government to meet international experts from the medical fraternity and brief them about the competence of Indian healthcare industry. Its not just the State Government which is putting in a lot of interest. The Central Government, realising the potential of this sector, has come up with a national agenda and is holding tourism trade fairs at regular intervals around the year. This has given new impetus to medical tourism. Naik diplomatically adds, We are open to anything that will promote medical tourism. Ultimately, it is the doctors and experts from the medical fraternity who are trusty for the yowl of medical tourism in the city. This remark is indeed a testimony to the positive nexus of private healthcare with the government.1.2.8 Travel Reaps the FruitsIt is not just the hospitals which are grabbing the limelight. Travel agents and hotels are cashing in on the web site and are coming up with schemes and packages to attract foreign patients to the city. They are little by little realising that immense benefits can be reaped. The Leela Palaces and Resorts, Bangalore, which purely caters to the corporate class, have now decided to spread its wings according to the change in times and trends. The five-star hotel group has decided to tie up with Manipal Hospital. Nitienaa Arif, Head- PR and Communications, Leela Palaces, Bangalore mentions, We are a business hotel, but understanding the need for medical tourism in the city, we have tied up with Manipal. Everything is in the processing stage. This is not all. The five-star hotel has also joined hands with Globe Health Tours. Air Travel Enterprises ( take) also offers a whole lot of packages to foreign patients. EM Najeeb, Chairman and Managing Director, ATE, points out, We offer packages for cardiac surgery, plastic surgery, dental surgery, Ayurveda and orthopaedic surgeries. In addition to this, ATE has a meticulous plan chalked out. We first identify patients who want medical treatment in this part of the country. We then recommend them to hospitals. Their ar rival, departure and adaption are all handled by us. An important point to remember is that the routine of travel agents and hotels is only in its elementary stage. Purnima Castelino-Dabreo, Public Relations Executive, Taj Hotels Resorts and Palaces, Bangalore, states, Medical tourism is in a nascent stage, but we are looking at cultivating it as a potential segment. The opening of the international drome in the city has attracted the attention of not just the tourists but even players in the hotel industry. Altogether, there are 39 projects coming up in the city. This, in the long run can eradicate problems of accommodation in the city. It will take some time before these agents become one of the major forces in promoting healthcare in Bangalore. Vigilance and patience are the keywords-perhaps the means to achieve that end.1.2.9 Hurdles to OvercomeThe grass always looks greener on the other side of the fence. But the fact remains that for any approaching trend, the journey is no t smooth sailing. There are always two sides to any story. As of now, the major obstacle that might hamper the growth of this promising trend is the unsystematic infrastructure of the city. Due to increase in the floating population, the roads are congested and traffic snarls have become the order of the day. Hene, commuting in the city has become a major problem. Paucity of hotel accommodation within the city for patients and relatives also poses an obstacle for international patients coming to the city. Despite an increase in service flats and a boom in the real estate business, there is no change in the problem. International flights have commenced in Bangalore, but there is connectivity only to a few countries. Bali points out, The first impression is lasting in the mind of a person visiting Bangalore for the first time. International patients in particular get dismayed at the appalling conditions of Bangalores infrastructure in contrast to the riotous dcor of the hospitals. Da niel gives another interesting aspect, In case of medical evacuationswhere patients have to be airlifted, at least eight seats have to be reserved. Most of the time, this is not possible. Moreover, a lot of money is required to enjoy the doctor, the attendants the patients and their relatives.1.2.10 Possible SolutionsGovernment officials have chalked out a solution to this problem. In another one to one and a half years, the international airport in Bangalore will have connectivity with almost all the major countries across the globe, predicts Murthy. He further adds, We are also coming up with a Metro Rail Project and five townships in the city to ease congestion. There are plans to launch air ambulances and helipads to facilitate easy go of patients from other countries. And as far as the problem of accommodation is concerned, most hospitals are coming up with accommodation within their premises for patients as well as t

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